What I Didn’t Expect After Releasing My Album
One of the most surprising parts of releasing Meditative Dreams hasn’t been the streams or the analytics.
It’s been the people!
Since releasing my single and the album, I’ve had the chance to connect with genuinely cool artists and listeners. When you start putting your work out there, you suddenly realize you’re stepping into a much bigger ecosystem of creators who are all building something in their own way.
Even just going through playlists and arranging things on Spotify has introduced me to artists I wouldn’t have found otherwise. There’s a whole world of independent music happening quietly.
Quietly creating!
Marketing Is the Real Work
If I’m being honest, marketing is the crux of any release.
You can create something beautiful, thoughtful, and intentional, but if nobody hears it, it doesn’t get the shot it deserves.
Marketing music has been fascinating to learn. There are so many moving parts, such as setting up socials, cleaning up profiles, making everything cohesive, preparing artwork, writing descriptions, making sure you show up in search results, and creating evergreen content.
And pitching? That’s a whole other layer. It’s essentially learning how to sell yourself strategically without losing your identity in the process.
It’s a lot of moving parts!
I can absolutely see why many artists eventually build teams. There’s a surprising amount of tedious work involved in simply making things look polished and organized.
Before releasing Meditative Dreams, I had already released “Calming,” partly to clean up my artist profile and get everything aligned properly before pitching. That took some effort, especially since I didn‘t realize how competitive the scene is.
Giving the Music a Fair Shot
I’m not expecting to make millions off this project, but I do want to give it a real shot. If I’m going to spend months creating something, I owe it the effort of trying to get it heard.
Thankfully, I already had a background in marketing, so this wasn’t my first time setting up platforms and thinking long-term. Still, music marketing is its own ecosystem. It’s about planting seeds, showing up consistently, and understanding that visibility compounds slowly.
Most of it is patience. It’s not glamorous, but it matters, and I’m enjoying the process!
What’s Next?
There’s a lot I’ve learned already about preparing a release properly. I’ll likely make a separate post breaking down how to set yourself up for success before you even launch.
For now, I’m focused on continuing to build, refine, and give this project the shot it deserves.
Stay tuned for more updates! You can listen to Meditative Dreams here!
Subscribe to my blog
Last 5 posts